Ford Returns as Official Partner of Formula DRIFT

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Ford Returns as Official Partner of Formula DRIFT;
Introduces Formula DRIFT Media Center Powered by Ford Performance

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Long Beach, Calif. – March 19, 2015 – Ford has expanded its involvement in professional drifting as an official partner of Formula DRIFT with the introduction of the new Formula DRIFT Media Center Powered by Ford Performance. The center will be available to all credentialed media guests and will feature amenities such as lockers, refreshments, working space, and live streaming broadcast, and will debut at Round 1: Streets of Long Beach on April 10-11.

“We are excited to have Ford back in the series as an official partner and even more excited in their initiative and investment that will help introduce a brand new media center to our sport,” stated Ryan Sage, co-founder and vice-president of Formula DRIFT.

Ford will have significant presence at events with displays in the vendor paddock and signage throughout the venues. Ford will continue to make an impact on the track supporting drivers Vaughn Gittin, Jr., the 2010 Formula Drift champion, and Justin Pawlak.

The Formula DRIFT Media Center Powered by Ford Performance will be a custom media center that will travel to all seven rounds of the Formula DRIFT Championship. The new media center will also include WI-FI, a food and beverage area, and two on-site media managers. A photo rendering of the media center is below.

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“We’re proud to support the journalists and media guests with an on-site place they can consider ‘home’ while working Formula DRIFT events. They have a tough job to do and we are confident the enhanced media center will help them do it even better,” said Mickey Matus, Marketing and Communication Manager at Ford Performance. “Our partnership with this series is key to connecting with its young audience, and it’s a relationship that we value highly. We’re really looking forward to this expansion of the partnership.”

Tickets are now available for Round 1: Streets of Long Beach on April 10-11, including reserved seating, 2-day ticket packages, and VIP tickets and can be purchased through www.formuladrift.com, Ticketmaster outlets, and the Long Beach Convention Center box office.

Ford Mustang Teams Gear Up for Final Fight of 2014 Formula DRIFT Season at Irwindale Speedway

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Ford Mustang Teams Gear Up for Final Fight of 2014 Formula DRIFT Season at Irwindale Speedway

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• Ford Mustang driver Vaughn Gittin Jr. battling for podium finish in Formula DRIFT series

• Along with former champion Gittin Jr., past winner and Mustang driver Justin Pawlak also competing

• Ford will announce “Drift with Ford” sweepstakes winner of custom EcoBoost®-powered Fiesta ST after final 2014 Formula DRIFT event

Long Beach, Calif. – September 23, 2014 – With only one race left in the 2014 Formula DRIFT season, Ford Motor Company heads to Irwindale Speedway in California looking to finish strong in the season finale there. Vaughn Gittin Jr., in third place, and Justin Pawlak, in seventh, will compete in customized Ford Mustangs Oct. 10-11, in the final fight of the seven-event series.

“I’m really pumped to be heading into the final fight of 2014 at Irwindale Speedway,” said Gittin Jr. “While we are no longer battling for the championship, we plan to hold our ground and take third overall in the series.”

“This is something I’m really excited about, given the challenges we had to overcome this season,” he added. “The progression of drifting never ceases to amaze me, and this year has been insane with regard to the level of competition. Our Ford Mustang RTR has been fully up to the task and continues to be a performance bar-setting machine, round after round. We are looking forward to fighting hard and ending the season on the top step.”

Ford has supported drivers in Formula DRIFT since 2005, when the sport triggered a successful Ford Racing Performance Parts engine development program for a supercharged 4.6-liter V8 crate engine.

“This has been a thrilling season for Ford in Formula DRIFT,” said Mickey Matus, Ford Racing marketing communications manager. “Vaughn and Justin consistently had Ford in the hunt for the manufacturer’s cup and driver’s championship. We’re confident they will continue to show that Ford and Mustang are serious competitors, not only in the world of Formula DRIFT, but in all form of motorsports.”

Amidst the excitement of North America’s foremost professional drifting championship, Ford continues to give fans the opportunity to enter to win an EcoBoost®-powered Fiesta ST. The sweepstakes winner will receive personal drift lessons from Gittin Jr., a trip to Ford’s ST Octane Academy, and a visit to Hoonigan Racing headquarters. The last day to enter the contest online is Oct. 13 at 11:59 a.m. EDT. Anyone can enter at www.formuladrift.com while watching the hot action over the final weekend.

“Fiesta ST featuring the 1.6-liter EcoBoost engine is a huge hit, especially among Formula DRIFT fans,” said Steve Ling, Ford car marketing manager. “We collaborated with Formula DRIFT to create an innovative way to give one to a lucky fan. We added lowering springs, an exhaust from Ford Racing Performance Parts, Rotiform 18-inch VCE wheels, Nitto NT555 ultra-high-performance tires and a K&N intake system to make this a true, one-of-one car. We had this hot new Fiesta ST at the season opener in Long Beach and will have it at the upcoming finale in California.”

The first official drifting series in North America, Formula DRIFT has taken competitive motorsports to the extreme – attracting enthusiasts from all walks of life. Highly skilled drivers maneuver high-powered cars into controlled slides at high speeds through a marked course. Judged on speed, execution and style rather than fastest time, drifting is a crowd pleaser that’s often compared to the freestyle nature of skateboarding and motocross.

The 2014 Formula DRIFT season will continue with Round 7: Final Fight at Irwindale Speedway on October 10-11. For more information visit: www.formuladrift.com and find Formula DRIFT on Instagram @formulad, Facebook www.facebook.com/formuladrift and Twitter @FormulaDrift.

Formula DRIFT Speeds into Texas with Ford Mustang Teams in Contention for 2014 Championship

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Formula DRIFT Speeds into Texas with Ford Mustang Teams in Contention for 2014 Championship

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•Ford competing for its first Formula DRIFT manufacturer’s cup

Former DRIFT champion Vaughn Gittin Jr. and past winner Justin Pawlak competing in Ford Mustangs for the driver’s championship

Ford continues sweepstakes for custom EcoBoost®-powered Fiesta ST in final two 2014 Formula DRIFT events

Long Beach, Calif. – September 4, 2014 – With just two races left in the 2014 Formula DRIFT season, Ford Motor Company heads to Texas Motor Speedway looking to regain the lead in the Formula DRIFT manufacturer’s cup standings. Vaughn Gittin Jr. in third place and Justin Pawlak, sixth will compete in customized Ford Mustangs in Fort Worth, Texas, Sept. 12-13, in round six of the seven-event series.

Ford has supported drivers in Formula DRIFT since 2005, when the sport triggered a successful Ford Racing Performance Parts engine development program for a supercharged 4.6-liter V8 crate engine.

“This has been an exciting season for Ford in Formula DRIFT,” said Mickey Matus, Ford Racing marketing communications manager. “Vaughn and Justin have performed consistently well to put Ford in the hunt for the 2014 manufacturer’s cup and driver’s championship .We’re confident Vaughn and Justin will continue to show the Formula DRIFT world that Ford and Mustang are winners in all form of motorsports.”

Amidst the excitement of North America’s foremost professional drifting championship, Ford is giving fans the opportunity to enter to win an EcoBoost®- powered Fiesta ST. The sweepstakes winner will receive personal drift lessons from DRIFT champion, Gittin Jr., a trip to Ford’s ST Octane Academy, and a visit to Hoonigan Racing headquarters. Anyone can enter the contest online while watching the hot action each weekend at www.formulad.com.

“The Fiesta ST featuring the 1.6-liter EcoBoost engine is a huge hit, especially among Formula DRIFT fans,” Said Steve Ling, Ford car marketing manager. “We collaborated with Formula DRIFT to create an innovative way to give one to a lucky fan. We added Lowering springs, an exhaust from Ford Racing Performance Parts, Rotiform 18-inch VCE wheels, Nitto NT555 ultra high performance tires, and a K&N intake system to make this a true, one-of-one car. We displayed this hot new Fiesta ST at the season opener in Long Beach and will have it at the series finale in California in October.”

“With only two events remaining in the 2014 season, Ford trails Scion by just 34 points in the fight to win its first manufacturer’s cup,” said Ryan Sage, Formula DRIFT vice president and cofounder. “Formula DRIFT fans can get in on the action by entering to win a custom Ford Fiesta ST during the final two events this season.”

The first official drifting series in North America, Formula DRIFT has taken competitive motorsports to the extreme, attracting enthusiasts from all walks of life. Highly-skilled drivers maneuver high-powered cars into controlled slides at high speeds through a marked course. Judged on speed, execution and style rather than fastest time, drifting is a crowd pleaser that’s often compared to the freestyle nature of skateboarding and motocross.

The 2014 Formula DRIFT season will continue with Round 6: Showdown at Texas Motor Speedway on September 12-13. For more information visit: www.formuladrift.com and find Formula DRIFT on Instagram @formulad, Facebook www.facebook.com/formuladrift and Twitter @FormulaDrift

For more information contact: 

John Pangilinan
213.802.0863
john@theidagency.com

ABOUT FORMULA DRIFT

In its eleventh season, Formula DRIFT is recognized as the North American professional drifting championship. Established on the streets of Japan, drifting has evolved into a worldwide competitive sport that challenges each driver’s driving ability and vehicle control. Formula DRIFT provides a forum for professional drifters to compete nationwide for the coveted Formula DRIFT Championship crown. As the first official series in North America, Formula DRIFT has taken competitive motorsports to the extreme, attracting fans and car enthusiasts from all walks of life and establishes itself as the world-wide leader for the Sport. For a competition schedule and ticket information, visit: www.formuladrift.com.

ABOUT FORD MOTOR COMPANY

Ford Motor Company, a global automotive industry leader based in Dearborn, Mich., manufactures or distributes automobiles across six continents. With about 183,000 employees and 65 plants worldwide, the company’s automotive brands include Ford and Lincoln. The company provides financial services through Ford Motor Credit Company. For more information regarding Ford and its products worldwide, please visit http://corporate.ford.com.

[CONTEST] ENTER TO WIN A 2014 FORD FIESTA ST

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Drift with Ford sweepstakes, 1 grand prize winner will win a 2014 Ford Fiesta ST hooked up with Ford Racing exhaust and lowering springs, Nitto NT555 Ultra High performance tires, K&N Intake system and Rotiform 18” VCE wheels. Winners will also receive personal drift lessons from Vaughn Gittin Jr, a trip to experience the ST Octane academy high performance driving experience at Miller Motorsports park as well as a visit to Hoonigan racing Headquarters.

Enter at driftwithford.com OR text FORD to 89800 for a chance to win.

Here is a Fun video as well that you could share to promote the sweeps if you like.

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